Posca Hydrate Drinks
Posca Hydrate is a fast-growing, sugar-free sparkling hydration drink designed for the modern Australian consumer. Built for performance, taste, and clean-label credentials, Posca delivers what today’s health-conscious shoppers want – without compromise.
💥 Health & hydration is exploding – consumers are ditching sugary soft drinks and energy drinks
💥 Premium non-alc options are trending – especially in daytime and wellness-driven occasions
💥 Functional beverage category is growing at 15% YoY – with hydration leading the charge
If you sell beverages in cafés or QSRs, Posca Hydrate can immediately add incremental sales with minimal effort.
🥇 Why Posca Works for Your Business
✅ High Repeat Purchase – Once shoppers try it, they come back.
✅ Premium Shelf Price –$5-$6 RRP with strong margins.
✅ Impulse Appeal – Bright design, slim 330ml can, great fridge presence.
✅ Health-Led Claims – Zero sugar, caffeine-free, less than 13 cals, natural ingredients.
✅ Flexible Supply – Available now via Ordermentum for easy replenishment with 18 months shelf life
