Supplier & Wholesaler Case Studies | Ordermentum

Cobb Lane: "Genuine customer relationships"

Written by Esha Thaper | November 21, 2022



Cobb Lane was founded by Matthew Forbes, a pastry chef with an impressive CV that includes Michelin-starred restaurants in the UK, and the head pastry chef position at the world-renowned Vue De Monde in Melbourne. With a vast selection of staple and pop-up treats, they’ve become famous for sweet ‘n’ salty Peanut Butter Cookies, perfectly flaky croissants, and a delectable carrot cake that some say is Melbourne’s best.

We speak to Amy Newman (General Manager) and Nadine Smith (Wholesale Sales Manager) about why this popular Melbourne bakery considers Ordermentum such an integral part of their business.