Supplier Marketing Hub

Best Practice - Promotions

Promotions help you move stock, grow basket size, and keep your brand front-of-mind.  

Whether you’re launching a new product, rewarding loyal customers, or trying to shift slow movers, promotions are one of the easiest ways to drive sales, increase AOV, and deepen relationships.

Why Run Promotions?

Promotions aren’t just about discounts, they’re a smart growth lever when used well.

Grow AOV (Average Order Value)
Encourage up-sell and cross-sell at checkout

Drive repeat sales

Reward loyalty and bring customers back more often

Move stock fast
Shift short-dated items or seasonal overstock before it becomes waste

Create buzz
Put new products in the spotlight and drive sales through a simple price incentive

How Promotions Work

Running a promotion on Ordermentum is simple and customisable. 

You control: 

• Which customers see the offer (e.g. all venues, new customers) 
• Which products are included 
• The discount amount or offer structure 
• Start and end dates for the campaign 

When the promotion goes live, it’s automatically:

• Visible in your digital catalogue 
• Applied at checkout
• Synced across both desktop and mobile

Types Of Promotions

• Flat Discount - A straightforward $$ of % off selected products or the whole cart 
• Bundle Deals - Buy x, get y free. E.g. Buy 3, get 1 free - great for introducing new products 
• Introductory Offers - Give leads a reason to order for the first time, e.g. free sample packs 
• Customer-Specific Deals - Target high-value venues, reward repeat customers or first-time buyers using the filters when you set up the promotion

Ready To Launch a Promotion?

You’ll find the Promotions tab in your Ordermentum dashboard. From there, it takes just minutes to create a live offer.

👉 Log in to your account
👉 Go to Trading Details on the left-hand menu 

👉 Select Add Promotion 

👉 Complete the steps

Need help crafting the right offer? Reach out to your Success Manager or visit our Help Centre article.